Research on the impact of enterprise digital transformation on the enhancement of export competitiveness

In recent years, China's foreign trade has made remarkable achievements, but at the same time, Chinese enterprises face increasingly fierce international competition. past, most domestic relied on low-cost strategies to participate in price competition, which resulted a long lack of core technologies and R & d innovation ability, also large gap between quality export products developed countries. Therefore, how improve thus enhance its competitiveness become an urgent problem be solved. The rapid development digital technology makes unprecedented situation. Digital advantages that other traditional factors production do not have, can promote transformation upgrading industries, innovative enterprises, stimulate vitality market entities. However, achieved all-round popularization application enterprises. realistic demand requirement Times for manufacturing their products. this paper explores mechanism is great significance enhancing new power trade, consolidating foundation improving trade.